A $1.5 billion company is changing the way we buy and sell luxury. It was born out of a realization: “I wasn’t ever going to get a great job, and I’d have to create my own opportunities.”
The $1.5 billion company The RealReal’s founder is changing the way we buy and sell luxury, but the startup was born out of realizing, ‘I’d have to create my own opportunities’Raised in South Bend, Indiana, by a pair of illustrators, Julie Wainwright, the founder and CEO of luxury consignment site The RealReal, recalls a childhood punctuated by creativity.
She directed neighborhood plays, enlisting her mother as the costume designer. Her father, a co-founder of an advertising art firm, often cast her and her three siblings in his company’s photo shoots. Such ingenuity served as a model for Wainwright, 62, as she later navigated a rough patch in her career. Following her turn two decades ago as CEO of Pets.com—which became a high-profile victim of the early-2000s dot-com crash—her job prospects...
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