Introducing even small amounts of high-fat, high-sugar foods into a person's diet can rewire their brain circuits, according to a new study.
published Wednesday in the journal Cell Metabolism suggests that eating fatty or sugary snacks alters our brain activity and creates lasting preferences for these less healthy items.
At the end, the groups rated puddings with varying fat concentrations and apple juices with a range of sugar levels. The group that ate the high-fat, high-sugar yogurt said they did not like low-fat pudding and did not want low-sugar apple juice as much as they had at the start. The researchers concluded that fatty, sugary snacks activate the brain’s dopamine system, which gives people a feeling of motivation or reward.
It's an intuitive idea for anyone who's ever gotten into the habit of eating dessert frequently — say, around the holidays — then found the pattern hard to break.
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