As we move into 2022, you can expect to hear more about the metaverse and its potential impact on the business world.
As a marketing professional, it is critical to stay ahead of the competition. And that means understanding how your brand can benefit from the metaverse in 2022 and beyond.“It's a combination of multiple elements of technology, including virtual reality, augmented reality and video where users ‘live’ within a digital universe.”
During the game, players travel through a magical world on their way to a birthday celebration. Along the way, they collect a variety of items that are used to unlock postcards. With this approach, Louis Vuitton can target a new audience, Gen Z, that is more receptive to interactive experiences, such as those in the metaverse, as opposed to traditional marketing tactics.You do not have to look any further than the automotive industry to understand how this works.
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