Learn how LG OLED Art and renowned artist Shepard Fairey have teamed up to reinvent the digital canvas at Frieze LA 2024. The artwork is a sight to behold.
We inspire art. That’s the inspiration behind LG OLED ART initiatives, and rightfully so. Their TVs have become a digital canvas, exercising transformative art in a new experience like never before. More specifically, LG has teamed up with a group of artisans to turn their gorgeous OLED TVs into an authentic digital canvas inspired by imagination and creativity from some of the greatest minds of our age.
Shepard says he believes “in reaching people through as many mediums as possible and always playing to the strengths of the chosen medium.” Speaking of sharing his vision through LG’s OLED and digital platform, he’s “well aware that most people experience art secondhand on screens.” Naturally, he wants “to maximize the potential of art living on screens, so it’s logical for to collaborate with LG using some of their most advanced screen technology as a showcase for work.
“The inspiration for the pieces I chose is based on various conceptions of peace and justice. The topics include environmental justice, racial justice, gender equality, and peace, not only as the absence of war and violence but peace as a product of enhanced justice and equality. These art pieces often merge aspirational images and symbols of peace and justice with bits of text and imagery that critique the barriers to achieving peace and justice.
From its LG OLED evo G series to the C series, the brand’s iconic smart television sets are also making an appearance at Frieze Los Angeles. The unique gallery design of the TVs allows them to blend seamlessly into their environment, much like an actual photo or art frame would. The bezels are virtually nonexistent, leaving more screen real estate for the artwork.
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