Keith Habersberger, Alex Lewis and Hughie Stone Fish talk to The Hollywood Reporter about the (un)conventional ways they delivered a nearly sold-out Off-Broadway musical as New York theater novices.
. There’s a great opportunity for a variety of specials. We’re used to the comedy special being a stand-up act — doing a great hour, hour-and-a-half set that they’ve worked over their touring career. But I think with streaming, it opens it up for different things. We have a more standard special,. It’s on Amazon Prime. It’s fun to watch, but it isn’t breaking new ground in any way. I also don’t think it articulates what is special about us.
You’ve got an online following that you obviously know how to produce for. Creatively is there anything about the online space that’s informed your approach to the physical in-person theatrical stage experience?All of us are live performers first. We were live performers who had to adapt to the time that we live in, where if you want to reach an audience, you’ve got to put yourself on people’s phones. It’s just the way to do it.
But there’s other ways that we can help that and help ourselves not lose money. There’s meet-and-greets, doing merchandise. I think we won’t lose money on this. I have to believe that. I really do. I think it’s a show worth that $80 ticket price. That’s no small fee for a technically Off-Off-Broadway show. Which is why as the director, I want to make sure nobody has even the slightest thought of “I didn’t get my money’s worth at this show.” Has that made me allow the budget to go up? Yeah.
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