In a sea of television personalities who reach for the flashiest, most viral pieces, the rookie New York housewife is a breath of fresh air.
If there’s one thing a reality television housewife tries to do, it’s turn a look. But what does this mean in the age of formulaic, Instagram-bait outfits, and how has this subsequently turned the majority of them into fashion victims? And how does this coincide with the 5-versus-1 fights we saw against Jenna Lyons each week on this season of thecast seemed modeled to embody personal style, both old guard and new.
Lyons, whose 26-year-long stint at J.Crew creatively and commercially resuscitated the company, represents an undeniable influence in the fashion industry that the other new housewives lack. Each cast member has something to offer in terms of the personal style debate and represents the old guard vs. the new — style for the sake of performance and staged influence vs.
This social media-led sartorial shift coincided with reality television's style transition. We no longer tuned in to watch pre-Birkin Kyle Richards chase her children around and head to Costco with her sister Kim ; instead, we focused on the intense displays of wealth and immediately recognizable luxury items. The larger the branding on the Balenciaga all-over logo sweaters, the better.
Even celebrities like Paris Hilton or Jessica Simpson, who were part of the first generation of reality TV, transitioned to the full glam, full fashion influencer method to transition their careers against the turning tides of internet fame. Dorit Kemsley, another certified Beverly Hills all-star, exemplifies this stylish awkwardness.
Kemsley’s not alone in this method, as stars across all franchises either began to peddle their own fashion lines , or they opted for outrageous looks for the simplest of staged interactions. No onebelieves Meredith Marks is walking around Salt Lake City wearing a Margiela-knockoff crystal face mask and calling it high fashion — it’s clearly for the show.
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