The 2023 Cadillac LYRIQ, an electric vehicle, comes with what General Motors calls its new 'cockpit experience' — it feels a bit like a video game because it was designed by gamers.
"Gaming has really influenced the design of not just the digital content that you see on the screens," Hichme explained."A lot of the controls, like the steering wheel controls, are inspired by a video game controller."The upcoming Cadillac Celestiq, an EV, won't have a traditional dashboard. Instead, it has a video wall stretching across the front cabin.
"It's the brain of the car," said Marti Romances, co-founder and creative director for San Francisco-based design firm Territory Studio, of the dashboard."It's the only way that you can communicate with the driver." "Cars need the same things that we do for movies and games, which is telling a very complex story in a visual language, which is universal and, in a way that everyone can understand what's happening," Romances said.
Vehicle manufacturers also work to ensure that the screens are not too distracting. GM told CBS News that it tests for distraction before its cars hit the road.
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