The astronomic success story of Lipton onion soup mix.
Beyond TV and radio, the company ran colorful spreads in newspapers and magazines, distributed handing cards to retailers, created cookbooks, and, beginning in 1958—after tracking down the recipe and perfecting it—they printed it on every box, where it remains alongside the second and third most popular recipes.It was the first time Lipton had used its product as an ingredient, and the success fueled spinoffs.
Surprisingly, references to the “French” faction of onion dip by Lipton were rare. In the December 1959 issue of, an advert for the brand’s soup mix ran with the headline: “Only from LIPTON ...
When I asked Critz about the “French” part of the dip, he reaffirmed that Lipton calls the dip by two names. Neither one has French in it.California Dip copycats and co-conspirators multiplied. But they astutely went with the more descriptive and, arguably fancier sounding, “French Onion Dip” for their respective products. Sour cream, which is said to have been popularized by Lipton California Dip, also got in on the action.
Still, if there were such a thing as a Onion Dip Renaissance, we would be in it. Restaurants across the
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Cirque du Soleil founder Guy Laliberte detained for growing cannabis on private island in French PolynesiaCanadian billionaire Guy Laliberte, co-founder of global circus company Cirque du Soleil, is being investigated for growing cannabis on his private island in French Polynesia. Laliberte, 60, turned himself in to police on Tuesday and was subsequently detained for questioning in the territory's capital
Read more »
French Movie Stars Flock to Ralph Lauren ScreeningMonica Bellucci, Isabelle Adjani and Laetitia Casta were among guests at a screening of an HBO documentary about the iconic designer.
Read more »
India court rejects probe of purchase of French fighter jetsNEW DELHI (AP) — India’s top court on Thursday rejected petitions seeking a probe into the government’s purchase of 36 Rafale fighter jets from France’s Dassault Aviation over pricing...
Read more »