When Umatie co-owner Anna Olivier had her baby, she wanted to make her own meals, and some created from family recipes. | BISouthAfrica
When Umatie co-owner Anna Olivier had her baby, she wanted to make her own meals, and some created from family recipes.
Finding baby food that was both tasty and close to a home-cooked meal on retail shelves was a struggle at the time. But Olivier, who comes from a big family of foodies, delighted in making different dishes for her baby to try. As De Jongh puts it, Umatie had very humble beginnings, moving from Olivier’s kitchen to a cottage, and then a bigger residential home that hosted its offices and kitchen, and eventually, its Plankenbrug factory in Stellenbosch.
“The crucial thing that we’ve seen is that babies do love to eat. If you offer them bland food, they’ll get used to bland food. When we develop a meal, it needs to taste delicious. We always say to the moms, if you have a bite and you enjoy it, give it to the baby,” Olivier said.
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