How 'Blogilates' creator Cassey Ho went from fitness influencer to the CEO of multiple 8-figure brands
Focusing on her fashion design work has restored the fun and excitement of creating content, she said.
"I'm filming, recording, editing, doing everything by myself because I find this process very personal, almost like writing a blog post but editing it in video form," she said. To make the products, the companies partner with 25 different manufacturers in countries including China and the US.
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