Meet Tacharra Perry and her brand CHARWorkroom.
Before becoming one of the most promising designers of 2021, Perry was inspired to start her brand after reconstructing a pair of denim jeans. “It was during the Tumblr era, and I was into distressing and being creative with different things,” Perry tells NYLON. At that time, she was transitioning from high school to college but she wanted to do more than just continuing her education. Perry then came across her mother’s old sewing machine and was determined to teach herself how to sew.
Fast-forward years later, and Perry is making the “It” item of the summer. “The Cheeky Short started off as a plain pair of shorts that were high-cut, kinda hoochie — you know the girls love a little hoochie-mama situation,” she says with a laugh. “But then I saw these Nike x Sacai shorts that had pleats on them, and I wanted these shortsand they were sold out everywhere. They were literally a basic pair of workout shorts that just had pleats.
Although her designs were everything she envisioned, Perry was actually on the fence about whether or not the High Cut Cheeky Shorts would be the right piece to relaunch her brand. But it was her mother who pushed her to release the now-popular shorts and the rest is.
Perry continues to turn to the community of CHAR for inspiration to run her business, as well as come up with new colors and designs. Anytime you tag the brand on social media, trust and believe that she has seen it and takes note. “I have this one customer who makes sure she tags us every week. She literally wears the silver shorts every week with a new look and the shorts,” says Perry.
As for what’s next, Perry is working on making her beloved shorts even more inclusive, adapting her designs and brand to last beyond just a statement-making item. “I am working on making a pair that’s more for the everyday,” she says, with plans to bridge the gap between everyone’s current love of loungewear and the recent rise of night-out style. “I want to bring in other textiles like denim or leather, something that a girl could wear every day if she wanted to.
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Hot car deaths: 7 tips for preventing child deaths in hot carsDuring the worldwide pandemic in 2020, 24 children lost their lives in hot cars.
Read more »
Ernie Lively, Actor in the ‘Sisterhood of the Traveling Pants’ Films, Dies at 74Ernie Lively, whose 50-year acting career included turns in Passenger 57, The Dukes of Hazzard, Turner & Hooch and as the father of his daughter Blake Lively’s character in the two Sister…
Read more »
Ernie Lively, Actor in ‘The Sisterhood of the Traveling Pants’ Movies, Dies at 74Ernie Lively, the actor who appeared in beloved movies “The Sisterhood of the Traveling Pants” and “Turner & Hooch,” has died. He was 74. A representative for Lively con…
Read more »
TikTok users swear by this hot lettuce water hack to cure insomnia - and it worksThe latest TikTok trend for sleep-deprived users is taking the Internet by storm. But does it work? Discover how to make hot lettuce water for a good night's sleep.
Read more »
Forget Hot Girl Summer, It's Already Tina Snow WinterBrrrrr.. it's cold in here.
Read more »
Teyana Taylor Tops Maxim's Hot 100 List, Becomes First Black Woman At No. 1 SpotThe magazine crowned the singer, choreographer and actor as the sexiest woman alive.
Read more »