The beauty of social media for small businesses is that, used correctly and wielded carefully, it really can be a competitive tool in getting your fair share of local customers and revenue.
, Stephanie Stuckey. Her current revival of this long-time small business brand echoes the continued rise of small businesses in the USA., in 2022 the number of small businesses in the United States reached 33.2 million. The increase in the number of small businesses in the US in 2022 is representative of the sustained growth as it marks a 2.2 percent increase from the previous year and an overall growth of 12.2 percent from 2017 to 2022. In addition, there are currently 61.
From Tom directly, here are some marketing tactics he recommends that small businesses should consider to drive more sales this holiday season. Look to other like-minded business owners in your region to collaborate on a ‘buy local’ campaign. Promote each other on social media, and engage with each other’s content to extend your network and attract new audiences.
Design a special event for your customers, either virtual or in person. DM your highly-engaged customers directly with additional benefits or promo codes.
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