Lionsgate got out early with the Millennium Ryan Reynolds-Samuel L. Jackson action comedy sequel The Hitman’s Wife’s Bodyguard with an official Wednesday debut plus last weekend paid sn…
The Hitman’s Wife’s Bodyguard $3.9M
at 2,940 locations. The whole reason why Lionsgate went early is to collect as much cash as possible before Universal’scomes in next weekend, which is expected to soak up $50-$65M. Distributors and exhibitors are encouraged by the presales they’re seeing for both Lionsgate had two sets of sneak previews over the weekend, with about 275 locations in a Atom Tickets/Snapchat sponsorship and another 1,500 locations which both amounted to $1.8M. Tuesday previews amounted to around $815K.
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