An MRC Data analysis of physical sales shows big gains for vinyl over the past year and five months, with R&B, hip-hop and pop registering the biggest genre gains.
Rock still rules sales with 54.7% of the market, but MRC Data shows that Harry Styles, Taylor Swift, Kendrick Lamar and Billie Eilish are the top sellers of vinyl albums so far this year.
Vinyl LP sales are up almost 100% so far in 2021, according to a June MRC Data analysis of the physical-product market. And while rock is far and away the top genre with consumers, it’s declining as pop, R&B and hip-hop gain ground at both big-box retailers and independent record stores. In just three days, the vinyl edition of Taylor Swift’sfor the biggest sales week for a vinyl album in the United States since MRC Data began tracking sales in 1991.
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