Here’s Why the Royal Family-Approved Elizabeth Arden Eight Hour Cream Maintains Its Icon Status Today

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Here’s Why the Royal Family-Approved Elizabeth Arden Eight Hour Cream Maintains Its Icon Status Today
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If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission.product to stay relevant for 90-plus years? Consider Elizabeth Arden’s Eight Hour Cream a case study in the ‘It’ factor aproduct needs to achieve that icon status. The apricot-hued salve has remained in the spotlight since its 1930 debut, buoyed by celebrity fans and adored by industry insiders for its limitless uses.

One of my favorite ways to use Elizabeth Arden Eight Hour Cream is as an affordable alternative to an overnight cream face mask. When my skin is overly dry, I smooth on athen apply a thick coat of Eight Hour Cream on top for a beauty sleep facial — trust me, your skin will look positively plumped and supple in the morning. For everyday use year-round, this salve is my go-to for my lips and cuticles.

Yes, Eight Hour Cream is an essential skin care product, but I’m here to let you in on a little secret — it’s pure magic for hair, too. I have curly hair that errs on the dry, frizzy side, and I’m always looking for leave-in conditioners and masks that will smooth out my strands. Elizabeth Arden Eight Hour Cream is a great stand in for these pricey products; I’ll warm up a small dab in my hands and rake it through my mid-lengths to ends for added shine and moisture.

Considering the $29 price point and the fact that a pea-size amount is more than enough to coat lips with excess to pat on dry patches of skin elsewhere, Elizabeth Arden Eight Hour Cream is absolutely worth it.Since 1910, WWD — often referred to as “the fashion bible” — has been the leading industry voice of authority for senior executives in the global women’s and men’s fashion, retail and beauty communities, while also informing the consumer media that cover the market.

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