Here’s Why *NSYNC’s ‘Trolls’ Song Promotion Doesn’t Break Hollywood Strike Rules

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Here’s Why *NSYNC’s ‘Trolls’ Song Promotion Doesn’t Break Hollywood Strike Rules
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The group did not promote the song during their hyped MTV VMAs reunion, but a subsequent Instagram post about it is kosher in the midst of the ongoing work stoppage.

” would happen during the prime VMA spot at the top of the nearly four-hour program.The band did not, however, mention the movie, nor the song, during their appearance, which came in the midst of the the ongoing Hollywood writers and actors strike that began in May when members of the Writers Guild of America walked out, followed by SAG-AFTRA members joining them in July, effectively shutting down Hollywood.

Earlier this summer, SAG-AFTRA chief negotiator Duncan Crabtree-Ireland broke down the strike rules about promotion ofprojects, noting that artists are expected to avoid promoting music created for TV, film or streaming under the old contract during the strike.

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