And Instagram will remove any posts making 'a miraculous claim' about diet products that link to commercial offers, like discount codes.
The Facebook-owned FB, +0.76% site’s advertising policies have never officially allowed for sponsored posts to push certain weight loss products and cosmetic procedures — but that hasn’t stopped A-listers like the Jenners and the Kardashians from sharing #ad posts of diet teas and appetite-suppressing lollipops.A post shared by Kylie ✨ on Apr 28, 2016 at 8:00am PDT
What’s more, Facebook and Instagram will crack down on products backed by bogus “science,” and start removing them “when the content makes a miraculous claim about certain diet or weight loss products, and is linked to a commercial offer such as a discount code.” And over the coming weeks, the sites will roll out a feature for users to report such posts within their apps.
“The Good Place” star Jamil, who founded the i_weigh body positive platform, wrote on her own Instagram page on Wednesday “This is an extraordinary win that makes a big difference. Influencers have to be more responsible.”
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