Dress up for upcoming events with the new ASOS rental service.
rents out an impressive array of over 180 designs. Each look is meticulously curated to cater to the taste of those looking for fancy attire that won't outstay its welcome in the wardrobe.As well as being better for your closet space, and your wallet , ASOS' new rental service is also good for the planet. Jag Weatherley, Corporate Transformation Director at ASOS, spoke on the sustainability of the service.
In terms of whether renting clothing is 100 per cent sustainable, the answer is still - not quite. You have to factor in transport emissions, as well as packaging build-up. However, in comparison to buying new clothing outright, which after one use may be disposed of, rental services offer an eco-friendly alternative. In the longer term, less new clothing is pumped out wastefully.
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