Not even bottled ketchup is immune from the excitement of the possible romance between Taylor Swift and Travis Kelce.
Heinz is releasing a limited edition “Ketchup and Seemingly Ranch” sauce in celebration of the two, with its origins being extremely online. On Sunday, Swift made an appearance at Kelce’s NFL game, sparking rumors that they’re dating. However, it was what she was eating in his family suite that went viral, which according to a Swift fan account consisted of chicken tenders, ketchup and “seemingly ranch.
Swift’s appearance at the NFL game has been a hit in more ways than one. Sales of Kelce’s jersey “saw a nearly 400% spike in sales” on Monday, Fanatics previously told CNN. Even TV ratings among her fans’ demographics surged, with Variety reporting that Sunday’s game was “highest among female demographics across the ages” of 12 to 17 years old and 18 to 49 years old for the week. Swift has been a boon to business and the broader economy – beyond just jersey sales and ketchup.
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