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Yet another streaming platform is asking people to dig deeper into their wallets and pay more to keep using the service. Warner Bros. Discovery hasThe entry-level, ad-supported plan is now $11 per month or $110 per year .
HBO Max Standard will run you an extra $1.50 per month at $18.49 or $15 per year at $185 for the annual plan. As for the HBO Max Premium option, subscribers will now have to pay $23 per month or $230 for an annual plan . The new prices kick in immediately for newcomers. Existing monthly subscribers will start paying more as of November 20 . Yearly subscribers will be notified about the price changes 30 days before their plan renews.. "The fact that this is quality — and that’s true across our company, motion picture, TV production and streaming quality — we all think that gives us a chance to raise prices," Zaslav said. "We think we’re way underpriced."News of the price hikes comes just as WBD sticks a For Sale sign out on its lawn. It wasthat the company turned down an acquisition offer from Paramount Skydance for being too low. WBD has now confirmed that "multiple parties" have expressed interest in buying some or all of the company, and that it's now conducting "a review of strategic alternatives to maximize shareholder value."will retain the namesake film, TV and game studios, as well as New Line Cinema, DC Studios, HBO and HBO Max. Discovery Global will have all of the other live cable channels, such as CNN, HGTV, Cartoon Network, Discovery and TLC . That split is slated to take place by mid-2026, but WBD said on Tuesday it would consider other options."The Warner Bros. Discovery Board will evaluate a broad range of strategic options, which will include continuing to advance the company's planned separation to completion by mid-2026, a transaction for the entire company or separate transactions for its Warner Bros. and/or Discovery Global businesses," WBD said. "As part of the review, the company will also consider an alternative separation structure that would enable a merger of Warner Bros. and spin-off of Discovery Global to our shareholders."
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