Asian cultural collective Gold House has teamed with Andrew Yang’s Humanity Forward to launch The All Americans Movement, an initiative that helps unify support cross-cultural support for marginali…
started to surge across the country. In addition, Black and Latinx communities have higher COVID-19-induced fatalities than any other group. Reports found that the Black community represents 72% of COVID-19 deaths in Chicago while Latinx Americans represent 34% of COVID-19 deaths in New York City. Brick and mortar businesses — particularly those owned by Asians — have seen a 40-80% decline in business.
“Crises often force us to retreat to what we know — too often, at the expense of others, but COVID-19 does not discriminate, which is why we cannot either,” Bing Chen, Chairman, Gold House, told Deadline. “Asians have slurs and acid thrown at us; the African American and Latinx communities have systemic bias masked in health care systems and employment thrown at them daily.”
He continued, “Surviving this — and the months to come — is going to take all communities, all industries, and all nations to fortify resources for a cure, more proactive prevention, and fluid lines for empathy that will hopefully endure this pandemic. This is a wakeup call for how we can — and must– all rise together. It is the only way our species endured any catastrophe. And it’s the only way — being tougher together — that we’ll get through tomorrow.
Gold House’s Chen and Humanity Forward’s Yang co-created the All Americans movement alongside Wen Zhou & Phillip Lim of 3.1PhillipLim, Prabal Gurung, Laura Kim of Monse, Patrick Li of Li, Inc., the NYC-based ad agency Barrel, Capsule Wallets and Brian Yang of 408 Films.
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