Harrison Ford, known for his iconic roles like Indiana Jones and Han Solo, has voiced his apprehension about the growing use of artificial intelligence in the entertainment industry. While promoting his upcoming role as the US President in Marvel's Captain America: Brave New World, Ford expressed his belief that AI can 'steal people's souls,' preferring the creativity and talent of human artists. The actor's comments come amidst increasing discussions surrounding AI's role in film and gaming. Recent incidents, such as accusations against Marvel of using AI in a poster for The Fantastic Four: First Steps, have fueled public scrutiny. Ford's own experience with the upcoming Indiana Jones video game, where Troy Baker provides both voice and motion capture, highlights the power of human performance.
Harrison Ford has voiced his concerns about the increasing use of artificial intelligence in the entertainment industry. The iconic actor, who portrays the US President in Marvel 's upcoming film Captain America : Brave New World, expressed his belief that AI has the potential to diminish the human soul.
\In an interview with the Wall Street Journal, Ford was questioned about the 2024 video game Indiana Jones and the Great Circle, where actor Troy Baker provides both voice and motion capture for the titular character. Ford jokingly responded, 'You don't need artificial intelligence to steal my soul. You can already do it for nickels and dimes with good ideas and talent. He did a brilliant job and it didn't take AI to do it.' \This lighthearted remark highlights a growing apprehension surrounding AI's role in creative endeavors. Recent incidents, such as accusations against Marvel of using AI in a poster for The Fantastic Four: First Steps (which the studio denied), have fueled public scrutiny. Moreover, the use of AI in projects like the Marvel Disney+ series Secret Invasion (for its opening credits) and the Oscar-nominated film The Brutalist (to enhance dialogue) has further intensified the debate. \Despite these concerns, Ford's appearance in Indiana Jones and the Great Circle, a highly anticipated installment in the classic adventure franchise, doesn't involve AI. Similarly, it seems that Marvel has opted for traditional filmmaking techniques in Captain America: Brave New World. In this movie, Ford portrays Thaddeus 'Thunderbolt' Ross, who transforms into the fiery Red Hulk. This marks a departure from his usual roles and showcases Ford's versatility as an actor. \Ford's entry into the Marvel Cinematic Universe coincides with an expanding roster of Hulks. Alongside Mark Ruffalo's Hulk, Tatiana Maslany's She-Hulk, and the introduction of Hulk's son, Skaar, in the Disney+ series She-Hulk: Attorney at Law, the Red Hulk adds another dimension to the already complex narrative. When asked about consulting with Mark Ruffalo before taking on the role, Ford humorously replied, 'He wasn't available for a consultation. I just had to wing it. I hope he's not disappointed.
Artificial Intelligence HARRISON FORD Captain America Marvel INDIANA JONES AI In Entertainment Video Games Filmmaking Technology
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