Halo Top Milkshakes Are Coming to Subway
The light dessert company announced on Monday that they have a new partnership with Subway restaurants. From July 22 through September 4, the pair will team up to introduce the first Halo Top “hand-spun” milkshakes at 1,000 Subway locations as part of a test phase.
The milkshakes, which have 350 calories or less and 20 grams of protein each, will come in three flavors: vanilla bean, chocolate and strawberry. They will be available at restaurants in six cities — Colorado Springs, Colorado; Hartford, Connecticut; Longview and Tyler, Texas; Salt Lake City, Utah; Toledo, Ohio; and West Palm Beach, Florida.
The collaboration came about after the two companies realized their shared values of creating “better-for-you options,” said Subway’s Chief Brand and Innovation Officer, Len Van Popering, in a press release. “We enjoy finding creative and innovative ways for people to eat more ice cream ,” added Halo Top’s President & COO, Doug Bouton, “and we think this partnership provides the perfect platform to do just that.”The Subway milkshakes are the first of their kind from Halo Top — though the company has recently expanded their business to include more than just low-calorie pints of ice cream. Earlier this year, they introduced Halo Top Pops with 50-60 calories per pop.
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