Consumers bought $408 million in Halloween costumes online from big box retailers, including Amazon, Target and Walmart, over the 12 months through September.
In 2018, Amazon dominated the online costume market with about 85% of all online sales online. Target's own online costume sales rose by 2% from 2017 to 2018. Last month, Target accounted for 15% of all costumes bought online, according to 1010data. Costume sales at Walmart, the world's largest retailer, are also on the rise.
"Halloween costume sales on Walmart.com increased more than 25% this year over last year," said Walmart spokeswoman Jaeme Laczkowski. "Over the last three years, Halloween costume sales have increased more than 20% on Walmart.com"The data does not include specialty stores like
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
All Dressbarns Will Close by Dec. 26Liquidation sales for the remaining 544 brick-and-mortar stores will begin Nov. 1.
Read more »
Why Digital Darlings Allbirds, ThirdLove And Harry’s Like Brick-And-Mortar RetailAllbirds, ThirdLove and Harry’s sell very different products—wool shoes, inclusively-sized bras and razors, respectively—but when it comes to how the founders of each company reach their customers, they have remarkably similar outlooks.
Read more »
I Regret to Inform You That Sexy White Claw Is Now an Official Halloween CostumeHalloween costume company Yandy is bringing summer's most popular drink, the White Claw, to life in the form of a sexy spritzer Halloween costume.
Read more »
I Regret to Inform You That Sexy White Claw Is Now an Official Halloween CostumeHalloween costume company Yandy is bringing summer's most popular drink, the White Claw, to life in the form of a sexy spritzer Halloween costume.
Read more »
The ultimate Halloween roundup: Everything you need to knowLooking for your one-stop shop for everything Halloween? From costumes and candy to controversy; here's all you could ever want to know this Halloween.
Read more »
Lupita Nyong’o Reprises Her Us Character to Scare FansLupita Nyong'o Reprises Her Us Character to Scare Fans Ahead of Halloween
Read more »