Of Hallmark's record 24 original holiday movies this season, four of them have black leads. And that is down from last year
a Jewish guy pretending to be "Mr. Christmas."
"It’s hard if we start to slice up the pie, so to speak, and make movies based off of specific holidays. So, if we were to look at Kwanzaa, for example, or other religions and how they celebrate the holidays it’s a little bit more difficult because we don’t look at Christmas from a religious point of view, it’s more a seasonal celebration," he said.
"I think Christmas has become almost a secular type of holiday more than Hanukkah, which really does have more of a religious feel," he said, calling his movie titles "subjective." "I think Hanukkah, from a religious point of view, is not necessarily as commercial and not necessarily as much about gift giving and it’s really about what those eight nights signify from the religious point of view.
Typically, the push for inclusive programming starts with executives who put out a mandate that they're looking for specific types of content — i.e. stories about non-white families, or shows with black leads.
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