OPINION While journalism skills can be distributed equally, opportunity isn’t sage_of_absurd
Convergence. This was the trendiest and most overused term in journalism lectures and newsrooms in 2011. The term was born from the invasion of digital media, and the fear the missing out on opportunities to merge online with print would result in a breakdown of the system.
The South African media industry is tiny, and its pockets even tinier – so who knows why they shut down, but they do. Quite recently a publisher responsible for a host of glossy magazines shut down because of bad debt, a lot of people lost their jobs, the editors are fine, they’ve made their money but the skilled people they employ are not. This happens often. Large media conglomerates who have monopoly over the market often start things on a whim and then just walk in one day and fire everyone.
The World Wide Web was created 30 years ago, by South African standards, the idea of media convergence surfaced about 8 to 10 years ago, but it’s not working. The system is broken. An estimated 90% of media revenue in publishing houses still comes from print media. These profits are not high as it is. If jobs are already being cut in newsrooms, new graduates have little hope of being employed at all.
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