Gwyneth Paltrow Ditches Her Minimalist Aesthetic for Brat Summer

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Gwyneth Paltrow Ditches Her Minimalist Aesthetic for Brat Summer
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Gwyneth’s career took to new heights after starring as the title character in 1996’s “Emma.” After scoring awards for films like “Shakespeare in Love” and breaking box office records in Marvel flicks like “The Avengers,” the actress pivoted into the wellness space with her brand, Goop.

Since Charli XCX released her Brat album, it seems everyone has been embodying the carefree energy of brat summer—from Rihanna and Kaia Gerber to even Kamala Harris. Up next on the roster is Gwyneth Paltrow, a self-proclaimed “brat.”On Friday, the Goop founder held a QA on her Instagram Stories in which she answered fan questions. When one follower asked, “are you a brat?” Paltrow proved she was up to date on the zeitgeist .

While everyone has jumped on the brat bandwagon this summer, the movement’s celebration of messiness is the antithesis to Paltrow’s minimalist brand. The Goop mogul is practically the poster child of “clean” lifestyle enthusiasts, and as Charli XCX shared herself in a BBC interview, the brat summer starter pack includes “a pack of cigs, and, like, a Bic lighter, and, like, a strappy white top. With no bra. That's, like, kind of all you need.

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