Gucci Announces New Creative Director

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Gucci Announces New Creative Director
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Sabato De Sarno joins the brand from Valentino, as the successor to Alessandro Michele.

One of fashion’s biggest question marks has been answered: on Saturday, Gucci announced that Sabato De Sarno would join the brand as creative director. De Sarno, who was the Fashion Director at Valentino, takes the spot two months after, who was plucked from the house’s own atelier in 2015 to lead Gucci to record profits and a geek-chic aesthetic that permeated popular culture far beyond fashion’s typical reach.

De Sarno’s first collection will be Spring 2024, shown at Milan Fashion Week in September of this year. Like Michele, he will oversee women’s, men’s, leather goods, accessories and lifestyle collections. De Sarno, an Italian raised in Naples, held roles at Prada and Dolce & Gabbana before joining Valentino, where he worked his way up to Fashion Director.

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