With Thanksgiving less than two weeks away, food retailers are trying to tempt Americans who haven't recovered from recent price inflation. Walmart, Target, Aldi and other grocers are competing for a place on holiday tables with turkey dinner deals and other promotions.
With Thanksgiving less than two weeks away grocery stores are locked in heated price wars for the Turkey feast to woo still inflationary-weary shoppers.Items to include in holiday dinners are displayed at a Walmart store in Secaucus, N.J., on Wednesday, Nov. 13, 2024. Frozen turkey is displayed at a Walmart store in Secaucus, N.J., on Wednesday, Nov. 13, 2024. Frozen whole turkey breast is displayed at a Walmart store in Milford, Conn., on Saturday, Nov. 16, 2024.
Walmart launched its offer on Oct. 14, two weeks earlier than last year and plans to make it available through Dec. 24. The two bundles the retailer offered last year contained different items, but Walmart said this year’s selected products cost 3.5% less. “I always count on Walmart for deals,” said Rosario-Sanchez, who usually selects food from Walmart’s lower-end, Great Value brand. “Inflation is too much, and it needs to go back to where it originally was.”
Robin Wenzel, the head of the Wells Fargo institute, thinks the makers of some familiar brands realized they “overshot” with some of their post-pandemic price increases and are retrenching.
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