When McDonald’s introduced a limited-edition purple shake in honor of Grimace’s birthday, it probably didn’t expect the item to go viral on TikTok quite like it did
But the mini horror films inspired people to buy shakes . And thanks to Grimace’s grim influence, sales in the second quarter spiked. In the United States, sales at McDonald’s locations open for at least 13 months jumped 10.3% in the quarter ending on June 30. Grimace’s birthday, and the kickoff date for the special meal and shake McDonald’s offered to celebrate, was on June 12.
And as part of the celebration McDonald’s also launched a video game and Grimace merchandise. “Grimace’s Birthday is all about paying homage to the amazing, fun moments we all share,” Tariq Hassan, chief marketing and customer experience officer at McDonald’s USA, said in a statement about the occasion. “Grimace is the perfect lovable icon to have McDonald’s meet our fans at the intersection of nostalgia and culture.
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
TikTok to launch e-commerce platform in US to sell China-made goods - WSJTikTok is planning to launch in early August an e-commerce platform to sell China-made goods in the United States, the Wall Street Journal reported on Tuesday, citing people familiar with the plan.
Read more »
TikTok’s online marketplace for the US could launch in AugustTikTok could store and ship goods for merchants based in China.
Read more »
TikTok Adds Text Posts, Doesn't Change Name (Elon Musk, Take Note)In a move that might shock ElonMusk & TwitterX folks, the folks at TikTok announced it would support text postings - and they did it without feeling the need to change their name. Crazy, right? OPINION / Twitter Threads
Read more »
Plastic Surgeon Who Livestreamed Operations On TikTok Has License RevokedAn Ohio plastic surgeon’s state medical license has been permanently revoked after a medical board determined she harmed patients while livestreaming their surgeries on the social media app TikTok. What do you think?
Read more »
TikTok to Sell Cheap Junk in Competition With Shein and TemuTikTok will launch an e-commerce platform for Chinese-made products in August, a new report says. The shopping experience marks a new front in a war against Shein and Temu, Chinese companies dominating the retail scene with fast fashion and cheap products.
Read more »
Utah seeks to hold TikTok in contempt of courtThe state of Utah is asking a judge to hold the social media company TikTok in contempt of court for what it claims is a refusal to respond to subpoenas.
Read more »