Gov. Gavin Newsom on Tuesday signed two bills that will give actors more protections over their digital likeness, addressing concerns brought up during last year's Hollywood strike led by performers guild SAG-AFTRA.
Gov. Gavin Newsom on Tuesday signed into law two bills that will give actors more protections over their digital likenesses, addressing concerns brought up during last year's Hollywood strike led by performers guild SAG-AFTRA. One of the bills, AB1836, prohibits and penalizes the making and distribution of a deceased person's digital replica without permission from their estate. The other legislation, AB2602, makes a contract entered after Jan.
'We're making sure that no one turns over their name, image and likeness to unscrupulous people without representation or union advocacy,' Newsom said in a video posted on SAG-AFTRA's Instagram account. SAG-AFTRA President Fran Drescher called it a momentous day because the AI protections the union fought for last year have been expanded into state law. “A.I.
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