It's not unusual for governors to campaign for or against these measures. But it's somewhat rare for governors to appear in TV ads speaking directly to voters about an issue not related to their own election campaigns.
Gavin Newsom wants voters to reject a new tax on rich people that would pay for more electric vehicles in the nation's most populous state, warning in a new statewide TV ad that a measure on the ballot this November won't help the environment but is instead “one company's cynical scheme to grab a huge taxpayer subsidy.”
“Don't be fooled. Prop 30's been advertised as a climate initiative. But in reality, it was devised by a single corporation to funnel state income taxes to benefit their company," Newsom says in the ad, which will air in all of the state's major media markets. “Put simply, Prop 30 is a trojan horse that puts corporate welfare above the fiscal welfare of our entire state.”
“The opposition has never been able to point to any actual provision in the measure that provides a special benefit to Lyft or any other interest,” said Bill Magavern, policy director for the Coalition for Clean Air, one of the groups that crafted the measure. “The money would go to state agencies that the governor himself oversees and would fund existing programs that the governor himself funds through his budget.
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