Google is enhancing its autocomplete in Chrome search, directing users to popular websites, and making it easier to search your own bookmarks as it tries to keep up with browsers like Arc and Edge.
Google is making a few changes to the way its search and address bar — known as the omnibox — works in the Chrome browser. The changes are individually pretty small, but there’s an important and somewhat unexpected trend in them all: Google is making it easier for you to move around the web without having to do so many Google searches. If you’re in Chrome on desktop or mobile, the browser will now try and correct your URL typos, so when you type thevrege.com or ninteendo.
One of the pillars of the search business is what’s known as navigational search: a huge percentage of the internet gets to Facebook, for instance, by Googling the word “Facebook” and clicking the top result. Typos, too, account for more search queries than you’d think. In the past, the Chrome team has been steered away from features like these precisely because they might drive down the number of Google searches people do every day.
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