Goldman Sachs developing dozen generative AI projects -exec
© Reuters. FILE PHOTO: FILE PHOTO: The Goldman Sachs company logo is on the floor of the New York Stock Exchange in New York City, U.S., July 13, 2021. REUTERS/Brendan McDermid/File Photo/File Photo
None of the projects are directly client facing, such as where the bank delivers financial advice to customers, because of the regulated nature of financial services, he added. Rival Morgan Stanley is rolling out a generative AI bot that helps financial advisers find research or sift through thousands of forms. The tool was developed with OpenAI, the makers of ChatGPT.
"It's a fascinating forcing function for businesses to recognize they need to raise the bar for the services they deliver to clients," said Lee.
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