Gmail is now rolling out a privacy-related update that gives users a clear choice: opt into AI-enhanced features, or stick with a more limited version.
If you're a Gmail user, you may soon see a new prompt in your inbox—and it's not just another pop-up to click away. Google is now rolling out a privacy-related update that gives users a clear choice: opt into AI-enhanced features that use your personal data, or stick with a more limited version of Gmail. While the decision may feel routine, it marks a significant shift in how the world's most popular email service handles your data—and your inbox.
Better filtering of spam, phishing, and promotional emails. However, agreeing to this also means Google's AI will analyze more of your inbox activity, including message content and metadata, to personalize your experience. While Google states that this data is not used to serve ads directly in Gmail, it may still feed into your broader ad profile across the company's platforms.
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