committing my spare time to finding this account.
— from her modeling and motherhood journey to her secret TikTok account., Gigi discussed her relationship with social media at length, dissecting the role apps play for models getting started in the beauty and fashion industry now versus during her time. “I got Instagram as it was building when I was in high school and no one cared. I just did what felt natural, and because I started with no followers or fans, I had a little bit more time to build my voice,” the supermodel said.
Gigi shared that young models nowadays have to constantly face the pressures of perfection via retouching and widely-used beauty filters on Instagram. When asked if these types of filters are used too much, Gigi comes to the defense. “You can’t blame young girls, because that’s how they have been brought up. People think that models are always going for perfection,” she said, adding that the nature of her work has helped her appreciate her own features without retouching.
With this, she warns against normalizing the usage of beauty filters. “I use the cute filters, for sure. Some of them are too intense for me. But I think that the more you use them, the more normal it gets, so you have to have this realistic conversation internally where you’re like, ‘I can’t do this all the time.’”A decade might have passed since Gigi first downloaded Instagram, but her modeling journey started way before that. "Technically, I started modeling when I did Baby Guess.