The younger generations are more likely to splurge on a table for two rather than pimple patches, according to a new poll.
“This research shows many Gen Z and millennial men are familiar with aspects of skin care but haven’t necessarily formed habits around them,” Jasteena Gill, vice president of marketing at CeraVe, said in a statement.
“However, we know that there are certain motivators for taking care of their skin, which is why people deserve skincare staples in their daily routines that are effective and easy to use.” Half of men polled would rather go on a bad date or a doctor’s appointment than do their skincare routine.Among men who have had a skin care routine, nearly half used an all-in-one product when they first began their regimen. But 92% of these respondents reported switching to a more specialized skin care product at some point in their lives.
“Maintaining healthy skin doesn’t have to be complicated or require specialized knowledge,” Gill added. “As with any other self-care habits, consistency is key, and we work with dermatologists to offer products that help keep your skin healthy.” However, some men may be getting a “crash course” on taking care of their skin thanks to their partners.My skin care regimen/the lack of it — 42%WHAT INFLUENCED GEN Z AND MILLENNIAL MEN TO START TAKING CARE OF THEIR SKIN?
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