GCDS put its own fun spin on the digital show, with busty artificial human models and celebrity avatars.
Leave it to GCDS designer and pop culture vulture Giuliano Calza to put his own fun spin on the digital show, with busty artificial human models, realistic digitized drapes and folds, and Dua Lipa, Anwar Hadid, Chiara Ferragni, Fedez and Care Bears avatars sitting front row.
To make the show a virtual reality, Calza tapped some serious digital players, including “godmother of virtual reality” Nonny de la Peña and her tech firm Emblematic Group, U.K. artist/creative hacker Thomas Webb and director Jeron Braxton, who helmed the futuristic animated video for The Weeknd’s “In Your Eyes.
References spanned from Sixties hippie , to Nineties rave sport and pinup sweetheart . Extras like a heart-shaped crystal cage handbag revved up the desire for a fun post-lockdown piece.
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