I cover Chinese billionaires, and help to compile the China Rich List as well as Under30 list in Asia. I contribute to Forbes, and previously I freelanced for SCMP and Nikkei. Prior to Beijing, I spent six months as an intern at TIME magazine's Hong Kong office. I am a graduate of the Medill School of Journalism, Northwestern University.
Chinese gaming giant NetEase is renewing its games distribution partnership with Microsoft ’s Blizzard Entertainment more than a year after the companies had a fallout that caused NetEase shares to plunge at the time.
Starting from this summer, Chinese players will once again be able to access popular Blizzard titles includingthrough NetEase, the companies jointly announced on Wednesday.
The pair has been widely reported to disagree over terms ranging from data storage to ownership of intellectual property. Wednesday’s announcement didn’t disclose details of the new partnership, but analysts say Blizzard Entertainment, a division of Activision Blizzard, obviously still wants a piece of China’s mobile gaming market.
Despite recent regulatory headwinds, China is still the world’s largest market for mobile games with $37 billion in sales generated last year, according to estimates from advisory and research firm Omdia. The U.S., the second largest, generated $22 billion in mobile games sales, according to Omdia. Cui Chenyu, a Shanghai-based analyst at the firm, says more collaborations are likely down the road. NetEase might release
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