Game adds Buy Now Pay Later option ahead of Black Friday
for later this month. To that end, in-store BNPL purchases will be available at all 108 of the retailer’s local stores starting from 14th November.
“In a tough economic environment, shoppers are looking for the right products at the right prices – but more than that, they’re also looking for great experiences that make it as easy as possible for them to complete their purchases,” noted Andrew Stein, VP of Game in a press release sent to Hypertext.
According to Craig Newborn, CEO of PayJustNow, consumers are between 20 to 30 percent more likely to complete a purchase when a retailer offers BNPL as a payment method, whether online or in-store.
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