Skin care brands like Dieux, Furtuna Skin and Debut are tapping biotech and regenerative farming to boost skin care's efficacy and sustainability.
There’s no single path to success when it comes to skin care formulating, as evidenced by the different — but similarly impactful — approaches of brands like Charlotte Palermino’s
“Three years ago, we looked at contract manufacturers and went to formulators and said, ‘we want to target this specific thing, and it needs to be clinically backed’ — they said, ‘we don’t have an ingredient for that,'” said Britton, who in turn set out to create the brand’s hero ingredient naringenin, a grapefruit-derived polyphenol purported by the brand to be 15 times more effective than niacinamide at addressing signs of inflammation.
In other cases, though, she looks at “how are we going to add something to the conversation — is it the price, the packaging, the formula; it’s almost easy to get someone to buy something once, but to get them to be a repeat customer and proselytize your brand is the more challenging piece.”
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