The college football postseason game will now be known as the Scooters Coffee Frisco Bowl.
The Nebraska-based drive-thru coffee chain said it is excited to make new connections with the community and football fans.
"We see this as a great opportunity to deepen our partnership with our loyal and even future customers, the football community across the U.S. and, of course, the city of Frisco," said Scooter’s Coffee President Joe Thorton. The 30,580-seat stadium had been known as Apogee Stadium since it opened in 2011.
"This will be our seventh iteration of the game this year and it’s just such a big deal and something we take so much pride in," said FC Dallas President Dan Hunt.
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