Fresh pastures in the Covid-19 economy: From supermarkets to remote-working tools

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Fresh pastures in the Covid-19 economy: From supermarkets to remote-working tools
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While the pandemic has upended some businesses, it has boosted others.. Read more at straitstimes.com.

While the pandemic has upended some businesses, it has boosted others like supermarkets and medical tech firms. Insight looks at the fresh pastures of the Covid-19 economy.Over the years, economists have talked of the"post-war economy", the"post-industrial economy" and the"post-Brexit economy". Now they are talking about the"post-Covid-19 economy".But some of the contours of the economic future are already coming into view.

Demand has gone through the roof, with customers buying more, while extra staff have been hired to help with the rush and to restock shelves. Ms Audrey Lok, director of health and biomedical at Enterprise Singapore, says home-grown companies involved in pandemic efforts continue to attract demand and investments from around the world.Spike in demand for gaming chairs, streaming services, meetings software Zoom, Secretlab, Cast, SmartUC Mobile - tech terms that would have baffled most Singaporeans a month ago are now part and parcel of the nation's conversation as employees and students are forced to knuckle down at home.

The trend is propelling more companies to adopt digital ways of working such as e-payments, which is giving fintech start-ups and other operators a leg-up amid the pandemic.

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