Efforts by a new owner to reinvigorate Fred Segal are coming to an end this week as the legendary brand's last two clothing stores shut down.
Fred Segal, once a centerpiece to the Los Angeles fashion scene, closed its two remaining stores Tuesday, bringing a quiet end — at least for now — to a name that endured for decades as a shopping destination.
The company made its way into popular culture, getting referenced in shows like “Beverly Hills, 90210” and “Dawson’s Creek” and attracting celebrity customers such as Jennifer Aniston and Diana Ross. Before the pandemic, Lotman said, the company had pending deals to open stores in Dubai, Canada and Japan. The two stores closing Tuesday are in West Hollywood and Malibu. “Sixty years the company's been around and it's a shame that it's finally coming to a close,” Lotman said.
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