France pilots in-store crypto payments as Binance partners with Ingenico

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France pilots in-store crypto payments as Binance partners with Ingenico
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Ingenico AXIUM payment terminals in France allow for more than 50 cryptocurrencies to be used in participating locations.

In an announcement on Feb. 22, a new pilot program launched between the crypto exchange, Binance and credit card service company Ingenico, allows in-store crypto payments via Binance Pay. Currently, the initial test of this offering is only available on Ingenico Axium payment terminals in France.

According to the announcement, the program accepts more than 50 cryptocurrencies. Initially, merchants will be paid in cryptocurrency; however, a crypto-to-fiat solution allowing merchants to receive fiat payments is set to pilot in Q2 of 2023. The France pilot is going live with two merchants, Le Carlie and Miss Opéra, in the hospitality and retail sectors.

Additional European countries, where Binance is an approved crypto operator, are next on the list for service expansion. Binance is approved to operate in France, Italy, Lithuania, Spain, Cyprus, Poland and Sweden.Typically, in-store devices require some form of integration to begin utilizing cryptocurrencies. However, the new solution claims to be an “all-in-one” device, making onboarding easier for merchants and consumers.

Jonathan Lim, head of Binance Pay and Binance Card, called the all-in-one device a “new way to approach the market” and said it will “accelerate access to consumers.”

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