“To create engagement, you have to have a story. In the metaverse, the creators will create the community, and the stories they tell will create the community, just like at the beginning of time. T…
“To create engagement, you have to have a story. In the metaverse, the creators will create the community, and the stories they tell will create the community, just like at the beginning of time. The king’s storyteller kept people engaged, Shakespeare kept people engaged,” said American film producer, whose 1982 film “Tron” is considered to be cinema’s first-ever portrayal of the metaverse.
“[‘Tron’] was the first film to use computer animation. When we were producing the movie, there were four companies in the U.S. that did computer animation, and we booked them for an entire year. Today someone could create that in an afternoon. That’s how far we’ve come.
So what does storytelling look like in the metaverse? To Siu, the traceable nature of the medium will allow content creators to truly understand their fandom and who their engaged supporters are, allowing artists to speak directly to their most eager-to-consume audiences. “A fan paying now has a direct relationship with the artists. Now, you can identify your true fans.”
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