During his 30-year tenure from 1984 to 2014, Stern took the NBA from a 23-team organization struggling to make a profit to a 30-team operation whose revenue increased by 30 times to a reported $5 billion.
In 2005, he instituted a dress code in which players were banned from wearing headphones, chains, indoor sunglasses and other urban-type attire at NBA-related public appearances. It was the first dress code imposed by a profession sports league, and it elicited criticism from some players, including Allen Iverson, who said:The rules were later eased into requiring inactive players to wear a sport coat if they sat on the bench.
"He was a very shrewd businessman," Porter recalled in an interview with CNBC. "He will get his thoughts across, whether you like it or not. He's very opinionated, I can tell you that much. He made sure his point of view was received." "It's part of Stern's M.O.," Gumbel continued. "Like his past self-serving edicts on dress code or the questioning of officials, his moves are intended to do little more than show how he's the one keeping the hired hands in their place.""My reaction was that Bryant Gumbel is an idiot and that I considered it a badge of honor,"in a 2017 podcast. "He was repeating something that the players' representatives had said in the middle of a lockout.
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