Start-up Instrumental, founded by two ex-Apple engineers, is trying to automate solutions to manufacturing defects.
Before they launch a high-profile gadget, consumer electronics companies usually fly armies of engineers to China, where they spend weeks in remote factories hammering out manufacturing problems that can turn hot new electronics into a hot mess.
If Instrumental catches on, it could enable more companies and start-ups to produce high-quality gadgets in Asian factories without the resources of a consumer electronics giant. "Instead of sending an army of engineers at an enormous cost, every engineer can view assembly data on every unit from their desks thousands of miles away," Motorola senior manufacturing manager Kevin Zurawski said in an email.
"Look at Amazon reviews — there are a lot of dead on arrival products, or 1-star review experiences. It impacts the company's ability to sell products, and companies are more and more aware of the impact of a bad experience on social media," Shedlesky said. "It saves money in several ways," Shedlesky said."The Motorola team believes that it accelerates what's called 'product maturity,' or finding the issues earlier, and fixing them with real engineering fixes — not bubble gum and tape."
"In developed economies, deeply integrating AI into manufacturing will also pave the way to power a new generation of products, devices and experiences," Ng wrote in the post.
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