Ford’s EV Sales Nearly Double In 2024, Bronco Slumps 16%

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Ford’s EV Sales Nearly Double In 2024, Bronco Slumps 16%
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The Mustang Mach-E saw the most significant year-to-date sales increase (+89%) followed closely by the Maverick (+85%)

Ford 's electric and hybrid vehicle sales saw a significant increase of nearly 65% in May 2024 compared to the same month last year. For the first five months of 2024, Ford 's EV sales have jumped an impressive 87.8% year-over-year. Despite the impressive EV growth, traditional gasoline-powered vehicles remain the dominant force in overall sales numbers. Ford reported strong growth for electrified vehicles through May 2024.

This is likely due to the heavily discounted prices, which have enticed more buyers to consider the electric crossover. Ford's two other electric offerings in the US, the F-150 Lightning truck and the E-Transit van, have also seen impressive sales growth. The F-150 Lightning boasts 13,093 sales year-to-date, reflecting a significant increase of 78.5%, fueled by the large discounts for the remaining 2023MYs.

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