A comparison of the sales performance of Ford Bronco and Jeep Wrangler in the first quarter of 2024 in the U.S.
Half a decade ago, Ford gave us our first concrete proof that a new Bronco was in the works. At the time, we had no clue what would transpire when the revived 4x4 came to market, and now, nearly four years after is tumultuous launch, production has more or less stabilized, setting the stage for a showdown decades in the making. Sure, we can compare the Bronco and 2024 Jeep Wrangler all day long, but the proof is in the pudding: Which one do Americans want to buy? 2024 Q1 sales: U.S.
shoppers were kind to the Jeep Wrangler in Q1 — surprising, considering it's a convertible. Not only did Jeep outsell Ford in this niche, but Jeep even managed to outsell itself, beating last year's Q1 total by just a few hundred units. It was one of several big wins for Stellantis, which is rapidly losing volume from the Chrysler 300 and Dodge Challenger and Charger, all of which have been discontinued but still remain in dealership inventories. 2023 Q1 sales: In 2023, Q1 belonged to Jee
Ford Bronco Jeep Wrangler Sales Comparison First Quarter U.S.
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